Glaciers — Ice Sculptures of the Earth System Serving as Examples for Business
Glaciers are the stoic icons of the Earth System. Their vast influence has shaped the landscapes we see today throughout geologic history. In the practice of Environmental Impact Assessment we look to nature to try and predict and mitigate negative effects and in Environmental Design we attempt to emulate nature in order to minimize impacts. How can glaciers inform environmental management and CSR (Corporate Social Responsibility), and why?The quote “think like a mountain” has been used to encourage people to think about inner strength, wisdom, and stability … Correspondingly, businesses today need to “think like a glacier” to foster resilience and the capacity to adapt and they can do this through implementing high quality CSR programs.

The Kokanee Glacier — a well-known destination for alpine enthusiasts, as well as being an important part of Canadian natural heritage.
There are companies in the global economy that could be considered glaciers – they are large, they move slowly, they are stable, and they are persistent. Persistence is the key word here. Long lasting companies have glacier-like characteristics because they weather the changes that surround them in order to stick around and prosper. CSR is an aspect of doing business that will increase a company’s resilience. Some people even go so far as saying CSR is like an insurance policy. In reality, it is a systematic approach for ensuring that a company is abiding by their own rules, the regulations of the jurisdiction in which they operate, is giving back to the community, and is promoting sustainable development. The professional practice behind CSR is evolving rapidly but there are sound standards such as ISO and the Global Reporting Initiative that provide guidelines to work from. In turbulent economic times one thing any company can benefit from is the continued patronage and respect of a client base and a community – CSR can help foster this and create “glacier-esque” companies.
Our environment is changing and society is itself changing to adapt and to mitigate activities that are having environmental impacts and business is part of this process. Glaciers provide us an example of how to foster resilience and CSR is the roadmap to making our economies and commercial activities more sustainable. The quote “think like a mountain” has been used to encourage people to think about inner strength, wisdom, and stability in order to endure that which they are subjected to in life. Correspondingly, businesses today need to “think like a glacier” to foster resilience and the capacity to adapt and they can do this through implementing high quality CSR programs.
Check out more photos from our visit to the Kokanee Glacier on Flickr!
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